DATE BEFORE YOU DTR:
The opportunity every couple should have before saying "yes" to their wedding photographer
Lately, we’ve been doing a lot of thinking about magic. How it’s created and how it's captured. Sometimes, it’s as simple as being in the right place at the right time. For others, it’s the fated reaction known as chemistry. The substance that manifests in the pocket of great company and shared experience. It's the evidence that rests tangibly in an image, grabs you by the collar and arrests your attention in its grasp. This chemistry is part of our vow for 2017: to pursuit its passion and preserve its integrity. For this very reason, we’ve decided to start doing things differently by introducing a new concept in photography: dating.
Beginning this Spring, we’re reversing the process of finding a wedding photographer and taking our couples back to the days of dating. By dating us, the photographers. :)
The decision came after we took a step back and began to consider this process from the couple’s point of view. You get to try on the dress, taste the cake, listen to the band, etc.—sampling each product or service before you sign with a vendor. This, of course, is not the case in photography. And while most of these other vendors customize to each client’s wishes, their creative process requires no participation from the couple themselves. Meaning, you can have the perfect cake without stepping foot in the kitchen and find the perfect dress without ever coming face-to-face with the designer who constructed it.
But for us as photographers, the beauty of our craft is that it’s an art best accomplished through relationship. It’s not just about our skill independently, but what we create together. So for us, it’s all about connection—the two-way relationship between couple and photographer. It’s an atmosphere that hinges on the couple’s comfort and the photographer’s ability to see them for who they genuinely are. It’s this balance of personalities, familiarity and trust that creates space for people to be themselves and for chemistry to authentically emerge. It’s the place where our couples open up, forget about the cameras and truly enjoy the moment. Whether that’s in a one-on-one session or throughout someone’s wedding day. With a better experience, comes better chemistry and ultimately the best images. Because when there’s magic in the air, we feel it too.
That’s why we’ve devised a new take on that age-old concept that ultimately led you here today—a date. And so we’re now scheduling free one-on-one meet-ups for recently-engaged couples* seeking photography services for their wedding day. Here’s how it works:
- Pick a date: Meet us (Gina + Sheena) in our studio or your favorite NYC location to chat in person and take a few "couple shots"
- Make sure we jive: Get 30-minute, no-pressure photo session to make sure you and your photographers are the perfect match
- Go home with five: Following the date, you’ll receive five digital images to use how you’d like and the confidence of working with your wedding photographers prior to booking
Of course, “dating” may not be for everyone. We often meet brides who fell in love at first (photo) sight and want to book immediately. But, if you’re the type who needs little more quality time before signing on the dotted line, then we hear you and we’re happy to help. After all, if we’ll be with you for the entirety of your wedding day, it’s important to have confidence that you’re not only in good hands, but in good company. So if that’s you, don’t be shy. You bring the love, we’ll bring the cameras and let’s see if sparks fly <3
*For prospective clients with a confirmed 2017 or 2018 wedding date, in which Gina Esposito, Inc. is currently available. Applies only to couples who have not yet booked/confirmed photography services for their wedding date. Requires initial phone call to discuss wedding details, pricing and availability prior to scheduling “date” photo session and in-person meeting. Offer includes free 30-minute photo session and up to five (5) images within one-week of the session. Offer subject to change or cancellation at any time, at the discretion of Gina Esposito, Inc.